Business Insight

Business Insight

Business Insight

Microsoft Business Insight Newsletter

A monthly publication offering
the latest business news,
offers,
and resources
from Microsoft.


Help people find your Web site: 8 tips

Experienced Web designers
will tell you,
"Just build it-and they won't come."

So true.

Simply putting up
a Web site won't bring visitors.

It takes work to entice customers to your site the first time,
and even more to bring them back.


http://go.microsoft.com/?linkid=9420646


Business Insight

Business Insight


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Help people find your Web site: 8 tips


1. Choose keywords wisely.

2. Use keywords wisely.

3. Test keywords with pay-per-click advertising.

4. Build up the links to your site from other sites.

5. Keep your SEO campaign ethical.

6. Submit your site to the search engines.

7. Monitor the progress of your SEO, but be patient.

8. Consider outsourcing.


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algorithm

SEO
Search engine optimization

Search engine optimization (SEO)
is the process of improving
the volume
and quality
of traffic
to a web site
from search engines
via "natural"
("organic" or "algorithmic")
search results
for targeted keywords.



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Webmasters and search engines